The Big 5 Weekly Roundup

The Big 5 Weekly Roundup

This week we have curated creative thinking around copycats, turning the unused into the useful, the latest innovative ways to order, flipped perspectives, and campaigns that dismay an antagonist. Enjoy.

Endorse McDonald's 'rivals' to promote Heinz pickle ketchup plus...6 more campaigns using or dealing with copycats.


Turn wasted space into a mobility service during driving lessons plus..5 more campaigns that turn the unused into useful.


Turn movies into a McDonald's menu plus...5 more innovative ways to order.


No silence please when it comes to talking about mental health plus...5 more campaigns that flip the perspective.


Pedigree & Brizza create an inedible flip flop plus...5 more campaigns that dismay an antagonist.