Kellogg's curates exhibits made of sugar plus...4 more novel campaigns that encourage a reduction in sugar consumption. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.
Silk & Spice invite us to a a glass of wine on a desert island plus...5 more campaigns that use extreme locations to bring their product benefit to life. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.
Pete & Gerry's show us that you don't need to get chased by an ostrich to get fresh eggs plus... 6 more brands that use the same creative structure. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.
Bumble becomes 'Bumble Airlines' for a day to promote summer love plus...6 more clever airport-inspired media campaigns. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.
TAB sports ignites a furious debate...plus 5 more campaigns that place themselves in the centre of a sparky conversation. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.
Florence gets fruity to promote its app plus...5 more campaigns that use crude double-entendres to emotionally cut through. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.
KFC encourages us to 'give in' to the return of the 'Double Down' plus...5 more campaigns that leverage guilt to powerful effect. A snapshot look at a trending campaign with a curated pick of past campaigns that use a similar creative approach in some way.